by Clea | Sep 5, 2023 | Uncategorized
“But I don’t need leads!” Some small businesses are perennially busy; in industries like accounting, law and doughnut sales. When I talk to these business owners, they often say they don’t need to keep a line in the water because it would only mean having to throw the...
by Clea | Aug 16, 2023 | Uncategorized
It’s time to talk about microblogging. First, I’m aware that writing 800 words about extremely short-form content is ironic. You have five seconds to point and laugh. Done? Ok. The truth is a longer blog is just a bunch of microblogs shoved together, just like a lot...
by Clea | Jul 19, 2023 | Uncategorized
In 2023, when anyone can churn out a basic article with the help of an AI text generator (and I’m not saying you should never do this), sharing original stories has become one of the best ways to stand out in the market. This is where case studies come in. They’re...
by Clea | Jul 11, 2023 | Uncategorized
2023 delivered so many highly anticipated things in the world of content, like the final season of Succession (masterful), Prince Harry’s tell-all (hmm)… and the game-changing ChatGPT. This AI content generation tool landed with a bang and the uptake was...
by Clea | May 16, 2022 | Uncategorized
Most of us start the new year with resolutions to up our social media game because we know it’s a necessary evil if we want to build a bridge to new clients, maintain momentum and stay relevant. The challenge with social media is that it’s such a hungry beast. The...
