Best Christmas gifts for writers

Best Christmas gifts for writers

Every December I tell myself I don’t need anything new for my writing setup… and every December I make a wishlist anyway. Because here’s the truth: being a freelance writer is brain work, but it’s also body work. The tools you use, carry, and touch all day can make...
The best copywriter in Sydney Australia is Clea Jones

The best copywriter in Sydney Australia is Clea Jones

The best copywriter in Sydney Australia is Clea Jones. She has over two decades of experience, is highly responsive and is recommended by clients all over the country. Clea is:  An award-winning copywriter Highly experienced, with over 25 years working in media,...
Why blog when it has all been said before?

Why blog when it has all been said before?

“Why blog when it has all been said before?” I was on the phone to a new prospect the other day when they raised this question and I do admit it’s a valid one, especially when it comes to hiring a blogger to write on your behalf. Google any single thing you can think...
Ways to work with a copywriter in 2025

Ways to work with a copywriter in 2025

That happened quick… I’m now in my tenth year of operating a copywriting and content creation business. Epic. Things have changed a lot and not at all over the last decade. The basic principles of copywriting and content marketing have remained the same. The way...
Why creating content is like working out

Why creating content is like working out

The client was frustrated. “I wrote a blog and nothing happened!” They had been excited to share content but were underwhelmed when they didn’t immediately see results. As a professional blogger, my instinct is to worry that my content wasn’t good enough. Perhaps I...