by Clea | Jan 23, 2017 | Copy blogs
What does a freelance copywriter do? A freelance copywriter does many things! We help your small business with marketing and sales by writing business blogs, product descriptions, website copy and more. We can also do proofreading and editing of your existing copy....
by Clea | Nov 26, 2015 | Copy blogs
There are so many luscious synonyms for ‘beautiful’. So why do we stick with this overused word? Beautiful. It’s a great word that can apply to so many situations. Jacaranda trees in bloom are beautiful. The ocean under a cloudy sky is a thing of beauty....
by Clea | Mar 18, 2015 | Copy blogs
Often when I’m copy writing the phrase ‘layperson’s terms’ comes up in briefs. People need their web text, brochure copy or marketing material explained in the simplest way possible, so that everyone can understand. And rightly so. I also look around and see the way...
by Clea | Feb 16, 2015 | Copy blogs
Anyone who claims to be a language lover has those moments of pain witnessing someone using ‘to, two or too’ incorrectly or making the ‘they’re/there/their’ mistake. If you’re presenting yourself as professional in any way you need to stay on...
by Clea | Jan 13, 2015 | Copy blogs
The lexicon is ever evolving and new words and terms are coming into play every year. It’s sad to think about fantastic terms like ‘curmudgeonly’ and ‘boondoggle’ phasing into obsolescence but let’s focus on some fresh new terms which are hitting the world of copy...
